SIMBA / PEPSICO SOUTH AFRICA, Durban MENU SEGMENTS SEGMENTS Reference card Products installed Products installed Products installed Project information Project information Project information Reference card Reference card Reference card Project name Brand Investor City of installation Country of installation Commissioning date Country of ACO sales organisation Segment Subsegment Key factors of ACO success in this project Project description Simba / PepsiCo Simba / PepsiCo Simba Durban South Africa 2012 ACO Systems SA Food Beverage Production Food Beverage Production - Others ACO Systems SA met with the Simba / PepsiCo engineer in Durban and convinced him about the benefits of using our solution. Pepsi Simba factory reconstructed its floor during the second phase of project. ACO Systems SA also provided drainage for the external areas of the plant. ACO hygienic gully 157 - telescopic ACO modular box channel 200 ACO ladder grating - Load class C 250 SIMBA / PEPSICO, SOUTH AFRICA PepsiCo, Inc. is one of the world’s top consumer product companies with many of the world’s most important and valuable trademarks. Its Pepsi-Cola Company division is the second largest soft drink business in the world, with a 21 percent share of the carbonated soft drink market worldwide and 29 percent in the United States. Three of its brands Pepsi-Cola, Mountain Dew, and Diet Pepsi ndash are among the top ten soft drinks in the U.S. market. The Frito-Lay Company division is by far the world leader in salty snacks, holding a 40 percent market share and an even more staggering 56 percent share of the U.S. market. In the United States, Frito-Lay is nine times the size of its nearest competitor and sells nine of the top ten snack chip brands in the supermarket channel, including Lay’s, Doritos, Tostitos, Ruffles, Fritos, and Chee-tos. Frito- Lay generates more than 60 percent of PepsiCo’s net sales and more than two-thirds of the parent company’s operating profits. The company’s third division, Tropicana Products, Inc., is the world leader in juice sales and holds a dominant 41 percent of the U.S. chilled orange juice market. On a worldwide basis, PepsiCo’s product portfolio includes 16 brands that generate more than $500 million in sales each year, ten of which generate more than $1 billion annually. Overall, PepsiCo garners about 35 percent of its retail sales outside the United States, with Pepsi-Cola brands marketed in about 160 countries, Frito-Lay in more than 40, and Tropicana in approximately 50. MAP WWW