Objects Art Associations and the Visual Style Viktor Oliva (1861–1928) Topičův salon, permanent art exhibition, 1895 Colour lithograph on paper; 110 x 75 cm The Topičův salon art gallery was founded in the autumn of 1894 by František Topič, a Francophile, publisher and book and art dealer, who was clearly inspired by the Paris-based Salon des Cent. The gallery held the first two exhibitions of the Mánes association and an extensive exhibition of works by Alphonse Mucha (1897) that was particularly successful, showing in Prague the artist’s most celebrated Paris posters. Topičův salon also presented a posthumous exhibition of the oeuvre of Luděk Marold (1899). Topič was the first Czech publisher and gallery owner to realise the power of advertisement; immediately upon opening his Salon, he entrusted Viktor Oliva with creating an accompanying poster; the following year (1896), Oliva designed the second poster advertising Topičův salon.